Posted: Jan 6, 2017
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Author: Tom Davis

CSCU's Tom Davis self grades his 2016 predictions. What grades would you give him?

At the beginning of 2016, I made several predictions about what would be happening in payments and how they would impact credit unions. With 2016 now in the rear view mirror, it is time to take a look back at what happened in 2016 and grade my predictions – the original article can be found here.

Mobile wallets

My Prediction: “MasterCard Digital Enablement Service (MDES) and Visa Digital Enablement Program (VDEP) have streamlined credit unions’ enrollment in mobile wallets.  In 2016, we expect as more mobile wallets become available from smartphone makers such as LG and HTC, this process will become even more efficient” “

How I Did: ‘B’ I correctly called the role that MDES and VDEP had in enabling credit unions to enroll in the “Pays” – by the end of the year more than half are enrolled. But I missed the mark on LG and HTC releasing their pays.

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Posted: Dec 8, 2016
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Author: Paul Castner

Bold Move Pays Off Positively for the Jackson, Michigan-based Credit Union.

Wendy’s restaurants, long known for its “biggie size” servings, might now be better known as a frequent target of “biggie-sized” data breaches resulting in massive credit card fraud.  Since the fall of 2015, according to one industry source, 1,025 Wendy’s point-of-sale systems in the United States were infected with malware during a five-month-long period.   While Wendy’s said they removed the malware, data breaches continued to reoccur in a number of locations including Jackson, Michigan, the hometown of American 1, a leading credit union in the region that vigilantly monitors member accounts for suspicious activity. American 1 says that to date, they have reached approximately $600,000 in fraud (about 150,000 doubles with cheese!) related to the Wendy’s breach leading to a decision that the credit union never imagined that they would have to undertake. 

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Posted: Nov 3, 2016
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How Credit Unions Can Grow Profits From This Opportunity

People don’t like to pay fees, and many credit union members love their credit unions precisely because they don’t like the fees that big banks charge. But there is one area where members may be willing, and actually want to pay fees. Credit cards with high annual fees that also come with equally generous benefits are in high demand. And credit unions should take advantage of this increasing appetite for what are known as signature, premium, or elite cards, along with the high interchange rates that come with the card.
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Posted: Oct 26, 2016
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Author: Shana Baert

Why make your members wait for their new or replacement cards?

Traditional card issuance involved a credit union requesting a new card from their processor when a member opens a new account, or reports a lost or stolen card. The processor then personalizes a card and mails it, getting a new card in the hands of the member, on average, 8-10 days after opening the account. But instant issuance, the ability to provide an activated card in-branch is a game changer, both for greater member satisfaction, and increased card usage.

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Posted: Sep 26, 2016
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Innovative ScoreCard Rewards Promotion Delivers Results

CSCU member Evansville Teachers Federal Credit Union has increased its average monthly credit card applications by 89% after extending to members its “3-2-1” ScoreCard Rewards program. Since July 2015, the program has offered credit union members triple points on a quarterly rotating category, double points year round on gas and groceries, and one point per dollar spent on all other purchases.


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