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Posted: Jan 17, 2017
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Author: Paul Castner

Focus will be on the future of payments. Featured presenters announced.

CSCU announced the theme and featured presenters for the CSCU 2017 Annual Conference.  This year’s conference will focus on the future of payments and will provide the insights and direction that credit unions need to be ready for the many technological advancements coming soon that will impact their institutions and their relationships with members.

“CSCU has held an annual meeting for over 25 years and for the first 20 of those, the payments industry did not change that much,” says CSCU president, Bob Hackney.  “During the past five years the industry has been inundated by countless new technological innovations changing the way members pay for their products and services and connect with their financial institution.  The payments landscape is rapidly evolving and can be interesting to look at, but it also has created a lot of confusion so we designed our 2017 conference to address how the changes today and in the future will impact credit unions.”

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Posted: Jan 6, 2017
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Author: Tom Davis

CSCU's Tom Davis self grades his 2016 predictions. What grades would you give him?

At the beginning of 2016, I made several predictions about what would be happening in payments and how they would impact credit unions. With 2016 now in the rear view mirror, it is time to take a look back at what happened in 2016 and grade my predictions – the original article can be found here.

Mobile wallets

My Prediction: “MasterCard Digital Enablement Service (MDES) and Visa Digital Enablement Program (VDEP) have streamlined credit unions’ enrollment in mobile wallets.  In 2016, we expect as more mobile wallets become available from smartphone makers such as LG and HTC, this process will become even more efficient” “

How I Did: ‘B’ I correctly called the role that MDES and VDEP had in enabling credit unions to enroll in the “Pays” – by the end of the year more than half are enrolled. But I missed the mark on LG and HTC releasing their pays.

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CSCU News and Insights

Posted: Aug 11, 2016
Categories: Millennials
Comments: 0
Author: Paul Castner

Thoughts About Big Data vs. Little Data and Ideas on Millennial Marketing

Recently published thought leadership articles from CSCU have appeared in key credit union trade publications and/or websites that we thought you would find interesting and thought-provoking.  First, more marketing insights on millennials.  Based on what CSCU's Lou Grilli reports, millennials would rather visit a dentist than listen to a financial institution's sales pitch.  Most in the credit union space agree that the opportunity to attract millennials as new members is huge but figuring out how to engage them is a challenge. Millennials can be difficult to reach and don’t trust much of the information being thrown at them.  However, despite the challenges it is possible to achieve success as Lou outlines some tactics designed to reach new members through the social media channels they trust, guiding them to the information they want, and offering products that meet their needs.   Click here to read this article from the Payments Journal.  The second article is on CU Insight and takes a open-minded view of  the role of big data vs. little data within credit unions.  A question you should be asking, is the expense and complexity of big data necessary when capitalizing on little data is all your credit union may need?  Read all about it at CU Insight.

Posted: May 2, 2016
Comments: 0
Author: Paul Castner

It was another very successful CSCU Solutions Conference in 2016.  The recently completed conference had record attendance and included very informative and entertaining keynotes, general session and breakout presentations by industry experts.  If you were unable to attend the conference this year, or even if you were able to attend, we wanted to share with you some of the key articles that have appeared in credit union industry publications. 

CU Today          

Mobile Payments Not Addressing ‘Pain Point’ - CSCU President Bob Hackney

What Could Be ‘Unbundling’ CU Services? - CSCU Sr. VP Finance & Technology Tom Davis

What Rising Rates Mean for Card Management - CSCU PCS Director, Barney Moore

Why Card Fees Are Not A ‘Four-Letter Word’ - CSCU Sr. Portfolio Consultant, Dean Knudtson

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Posted: Apr 28, 2016
Comments: 0
Author: Paul Castner

With the dust settling a bit from CSCU’s Solutions Conference 2016, several overarching themes were front and center throughout the conference.  However, none were in the spotlight as much as the presentations and dialog regarding the need for credit unions to up their games when it comes to creating and deploying digital payments strategies.

During a key breakout session jointly hosted by CSCU’s Tom Davis, Senior VP Finance and Technology and Lou Grilli, Director of Payments Strategy, the main message for credit unions was to think of credit cards in terms of “top of phone” rather than the traditional “top of wallet.” Today, credit union members are already paying for goods and services using digital and mobile wallets.  If a credit union’s card is not enabled in these wallets, then members are using some other financial institution’s card. Grilli cites industry statistics to prove the magnitude of the opportunity including the fact that 3.5 percent of eligible purchase transactions are already made using Apple Pay.  More than 70 financial institutions in the U.S. now support Samsung Pay with that number increasing almost daily.  And, there are currently 11 million Visa Checkout users with 1.5 million new Android devices added each month.

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